Director of Marketing

Fashion Network is happy to invite creative, diverse, and experienced professionals to be a part of our growing team of experts. We are currently seeking a forward-thinking marketing director whose position would entail proficient experience in all areas of Social Media, CRM and Digital Platforms, Agency Management and Development, Media Planning, Print, Digital, and OOH.

Further duties would include:

Plan annual marketing budget
Development of brand strategies and initiatives, including, marketing tool kits, marketing calendars, and new product launches
Own both ATL and BTL programs for wholesales and consumers.
Oversee the creation of all marketing and communications materials, including ad campaigns, photo shoots, video production, look-books, PR tool kits, and e-commerce images – while briefing agencies as needed.
Work cross functionally with sales, merchandising, design, and other operations to develop turn-key revenue.
Develop dedicated plans and tactical strategies to support all retail initiatives including key holidays, seasonal stores, key item drivers, and in-and-out-of-store activations.
Oversee all social media initiatives including successful social programs to increase brand presence through SEM/SEO platforms, affiliate marketing, social media outlets, social CRM tools and analytics.
Spearhead quarterly research and monitoring of competitor brands through the application of social tools, NPD data, and trend forecasting sites.
Manage and review four agencies on record for media, PR, social media, and experiential.
Manage all corporate communications for the US including trade placements, TV interviews, and the drafting of all executive and staff interviews.
Identify and pursue potential business collaborations with influential figures in media, art, music, and design.

Salary goes up to 180k plus bonus.