Social media platforms have become the cornerstone of most fashion house’s marketing strategy. Smart businesses recognize just how prevalent social media is in the lives of their customer base. In 2019, there are 3.48 billion users on social media. The average social media user has 7.6 active accounts. On top Read more…
The world of retail is constantly evolving, and 2019 has seen some major shifts. As technology advances and customer habits and expectations change, the retail industry needs to put practices in place to keep up with these evolutions and stay competitive. While these changes can seem frightening, they give retailers Read more…
While it is difficult to predict the future, one thing is clear: the fashion industry is rapidly evolving, particularly when it comes to customer expectations and the emerging possibilities that come with new technology. Tech is influencing all areas of fashion, from the design process to the moment a piece Read more…
Employee retention in the retail sector is a hot issue that many employers have to battle at some point. Finding a new employee is expensive and time-consuming, and no one wants to hire someone to fill a position, only to find themselves interviewing candidates again a few months later. While Read more…
When it comes to bringing a new employee on board, there is a lot more that needs to be looked at than simply the hard skills that they possess. If you want to bring in someone who will be successful in the position, serve the needs of the company, and Read more…
The moment you realize you have a position that needs to be filled in your company can be filled with dread. Any experienced professional knows that the hiring process requires a lot of time, energy, and resources, and even if bringing in an employee will help the business, the task Read more…
A career in fashion design can be incredibly fulfilling for the fashion-forward creative, but it is also a competitive industry to break into. If you want to establish yourself as a fashion designer, you need to develop a strategy to advance your career and uniquely and effectively market yourself. While Read more…
A career in fashion design requires not only an expansive skillset, but also tenacity, proactiveness, and focus. You need to consistently learn, work on your skills, and network in order to be as successful in the industry as you strive to be. While it can seem overwhelming at the start, Read more…
Fashion is a $1.7 trillion industry1that evolves daily, even hourly. And keeping up with fashion cover stories has gone from picking up a favorite magazine or two in the checkout aisle of the grocery store, to simply pulling your smartphone out of your purse to browse the latest fashion news. Read more…
It’s been said many times before that a good business is built on good people. Business owners and managers need to build a team of individuals that work as a cohesive unit to tackle any problems that come up and achieve the goals of the organization. As your fashion business Read more…